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Adidas expects operating profit to rise to 2.3 billion euros in 2026

Adidas expects operating profit to rise to 2.3 billion euros in 2026

ReutersWed, March 4, 2026 at 6:45 AM UTC

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Adidas products are displayed at the company headquarters in Herzogenaurach, Germany March 5, 2025. REUTERS/Helen Reid

March 4(Reuters) - German sportswear maker Adidas on ‌Wednesday said it ‌expected its operating profit to ​increase to around 2.3 billion euros ($2.7 billion) this year, despite around ‌400 ⁠million euros negative impact from U.S. tariffs ⁠and unfavorable currency developments.

Currency-neutral revenues were ​expected to ​increase ​at high-single-digit rate, ‌adding another 2 billion euros in revenue, it said in a statement.

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In 2025, it reported ‌sales of ​24.8 billion ​euros ​and operating profit ‌of 2.06 billion.

($1 = 0.8625 ​euros)

(Reporting ​by Alexander Huebner, writing by Linda Pasquini ​in ‌Gdansk and by ​Helen Reid in London; ​Editing by)

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Source: “AOL Money”

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